Channels

SMS (Short Message Service) is the most extensive messaging service available in terms of reach and coverage. A SMS can be sent to and from any mobile device in the world and does not necessarily require a data connection.

Infobip SMS API allows you to send and receive text messages (SMS), fetch or receive delivery reports on your endpoint in real time, and see message logs. You can send messages in different languages, schedule your messages, define delivery time window, and much more.

To utilize SMS in combination with other channels, check out Messages API.

Infobip MMS API allows you to send and receive MMS messages and receive delivery reports on your endpoint in real time. You can send messages up to 1600 characters in length together with multimedia content including images and videos.

To utilize MMS in combination with other channels, check out Messages API.

Infobip Voice API allows you to engage into voice communication with your customer using the Voice API features.

With Calls API, you can use our granular APIs to create any inbound or outbound voice and video scenario you require. Alternatively, you can use our high level APIs such as:

• Voice Message, to send your customers Text-To-Speech or Pre-recorded message
• Interactive Voice Response, to create and execute inbound or outbound IVR scenarios enabling interactive communication with your customers
• Click-to-Call or Number Masking solutions, to establish live conversation between two parties and where you can also protect your customer's identity by using anonymization.

Huge benefit of Voice channel is also that you can reach your customers not only on their mobile but also on their landline phones.

All Voice calls can be recorded.

To enable recording feature on Voice calls, please check each Channels Voice API.

To fetch recorded audio files please check Voice recording audio page. You may also fetch recorded audio files using Recording page section of the portal.

Learn more about Voice channel and use cases

Infobip WebRTC provide a simplified and secure way of real-time audio and video communication over the web and inside mobile applications. It's powered by Web Real-Time Communication (WebRTC) technology, the leading real-time communication standard built into more than a billion devices. This means it's safe and easy to use both for you and for your end users. Learn more about Infobip WebRTC and Video Calls.

Infobip Email is a cloud-based, all-in-one communication solution suited for both transactional and marketing email message delivery. It allows users to create rich, personalized, and responsive emails using API. Email messaging can be simple with ad-hoc one-way communication or more advanced with template management and scheduled sending.

Email validation is an essential part of sending targeted emails is to ensure you have a clean list of engaged subscribers. Email validation acts as the first line of defense ensuring accuracy for both your new and existing email lists by providing if validated email is existing or not, aswell as providing you with additional info about mailbox: Valid syntax, Disposable mailbox, Role-based mailbox, Catch-all mailbox.

With 2 billion users, WhatsApp is the most used application worldwide. It enables you to reach more customers, sharing important and timely notifications, as well as provide real-time customer support. Infobip is an official WhatsApp Business solution provider. Send and manage WhatsApp messages over Infobip's WhatsApp API.

To utilize WhatsApp in combination with other channels, check out Messages API.

Learn more about WhatsApp channel and use cases.

Viber offers businesses a dynamic duo of tools - Viber Business Messages and Viber Bots. These solutions are designed to revolutionize customer engagement and communication strategies, providing businesses with a direct and effective means of connecting with their audience.

To utilize Viber Business Messages and Viber Bots in combination with other channels, check out Messages API.

Disrupt the Southeast Asian market with LINE messaging. Send timely notifications and reminders to your customers, through pre-approved templates, so they can take prompt action and never miss out on communications.

To utilize LINE in combination with other channels, check out Messages API.

Zalo offers businesses a dynamic duo of tools - Zalo Notification Service and Zalo Follower. These solutions are designed to revolutionize customer engagement and communication strategies, providing businesses with a direct and effective means of connecting with their audience.

To utilize Zalo Notification Service and Zalo Follower in combination with other channels, check out Messages API.

Mobile push and in-app messaging is a set of API requests to send mobile push and in-app messages, receive data about an application with a mobile SDK​, and receive statistics and reports about push messages​.

Web push is a type of communication that allows reaching a website visitors via a web browser. Web push notification appears as an alert at the top or bottom corner of a user desktop screen regardless of whether or not a user is on the website.

Rich Communication Services (RCS) is a new, visually appealing messaging channel that offers rich functionalities to enable more engaging customer journeys. RCS is sometimes referred to as the “SMS 2.0”. It takes everything users and companies already love about SMS—100% reach, reliability, ease of use, security—and builds on this to create an even better method of communication. Through a rich feature set that allows the creation of branded messages incorporating multimedia, suggested reply buttons, barcode delivery, click-through options and more, brands now have a new way to develop relationships through 2-Way communication.

To utilize RCS in combination with other channels, check out Messages API.

Send messages over WhatsApp, Viber, Voice, VKontakte, Line and other channels with a failover to SMS or any other channel of your choice.

Infobip Live Chat product offers real-time chat communication with customer on your website or in through your mobile app. More information about the product you can find at Live Chat product documentation.

Use Apple Messages for Business to contact customers in real time.

Through the Messages app on iOS, macOS, watchOS, and iPadOS, Apple Messages for Business makes it easy for customers to communicate with businesses. Customers can use the Messages app to communicate with brands for a number of reasons, including asking inquiries, getting help, scheduling appointments, and making payments using Apple Pay.

People can use apps, features, and services like Maps and Spotlight (iPhone search) to discover businesses and seamlessly initiate conversations with them. The familiar Messages app interface on iPhone, iPad, Mac, and Apple Watch ensures that customer interaction is intuitive and efficient, and the informality of chat produces a customer service experience that feels personal and meaningful.

More than 2 billion active Apple devices worldwide can interact with brands through Apple Messages for Business.

To utilize Apple Messages for Business in combination with other channels, check out Messages API.

Instagram DMs are an in-app messaging feature that enables your business to be reachable by your customers over one of the most popular social media platforms.

To utilize Instagram DMs in combination with other channels, check out Messages API.

Grow your business with conversations on Messenger.

To utilize Messenger in combination with other channels, check out Messages API.

Kakao Talk holds immense value in the Korean market due to its widespread adoption, versatile features, and seamless integration into various aspects of daily life. In South Korea, Kakao Talk has become an integral part of communication. One of its key strengths lies in its dominant market position and extensive user base, encompassing millions of active users. This broad user base has fostered a network effect, making Kakao Talk the primary choice for individuals, businesses, and organizations alike. This expansive user reach offers a unique opportunity for businesses to effectively engage with their target audience, enabling direct and personalized communication. Kakao Talk provides a range of business solutions, allowing companies to harness the platform for various purposes such as sending informative messages using pre-approved templates (Alim), customer service (Sangdam), marketing, and engagement (Chingu). Businesses can engage with customers in real time, sharing updates and offering support, thus enhancing customer satisfaction and fostering loyalty.

Open Channel enables your system to exchange messages with Infobip SaaS products through the Infobip public API.

Inbound messages are sent through the Infobip API to the Open Channel destination that is registered on the Infobip platform. The messages are sent to the SaaS product, such as a chatbot. Outbound responses from the SaaS product are sent by the Infobip platform to your API webhook that is registered for a specific Open Channel sender.

This feature is in Early Access stage. Contact your Infobip account manager to configure the Open Channel sender and the webhook for receiving the response. Currently, Open Channel is available for Answers. In future, Open Channel will be available for other Infobip SaaS products - Moments and Conversations.