Infobip and Zalo bring together the best customer experience for businesses in Vietnam

Hanoi, 06/10/2020 – Infobip and Zalo today announced a partnership introducing Zalo Notification Service (ZNS) to enhance enterprise communications and elevate customer experiences.

The new service provided by Infobip and Zalo offers not only seamless communication experiences but also sizable added business advantages for both enterprises and their customers. Companies or businesses can utilize ZNS for a wide range of customer-centric, personalized messages and inquiries including booking confirmations, banking transaction alerts, online order status updates, and payment reminders to name a few. They can meet both their business needs and regulatory requirements through connections to Infobip’s services using firewalled in-house servers, or API connections from existing systems and a direct web portal. Additionally, 68.17 million internet users in Vietnam can derive more flexibility and convenience from ZNS compared to traditional means of communication such as SMS, calls, or email.

Becoming Zalo’s business solution provider, Infobip seeks to amplify its outreach and obtain long-term partners in the Vietnam market, realizing the ambition of replacing conventional communication platforms which impede business growth in the digital age. Infobip’s established expertise in omnichannel and connected customer experiences combines well with Zalo’s plans to accelerate its expansion by providing a reliable and efficient communication platform, outplaying the expectations of their own customers.

Mr. Pham Gia Dan, Business Development Director of Infobip, stated:

“Establishing the engaging 1:1 yet cost-effective communication with customers in the rapidly evolving digital landscape is decisive to businesses’ success. We believe ZNS enabled by Infobip’s platform would support enterprises to scale their communications, grow brand loyalty and fuel engagement, which is vital in today’s business world.”

Representative of Zalo Business commented:

“I believe Infobip is a trusted partner who, with their competencies in solving the complexity of consumer communications, will allow businesses to take advantage of the digital shift to leverage customer experiences.”

Prior to Zalo, Infobip has existing partnership with other major global communication channels such as Whatsapp and Viber. With best-in-class delivery rates, high speed and reliability, and low latency, Infobip takes its leading position in cloud communications by adapting to the changing market and communication trends at speeds, levels of precision, and personalization.

Infobip is a global cloud communications platform that enables businesses to build connected customer experiences across all stages of the customer journey at scale, with easy and contextualized interactions over customers’ preferred channels. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication, security and contact center solutions help clients and partners overcome the complexity of consumer communications, grow their business and increase loyalty– all in a fast, secure and reliable way. With over a decade of industry experience, Infobip has expanded to include 65+ offices on six continents offering natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 190+ countries connected to over 800 telecom networks. The company serves and partners with leading mobile operators, messaging apps, banks, social networks, tech companies, and aggregators.

With 60 million monthly active users, Zalo is now No.1 mobile messaging and calling application in Vietnam. First launched in 2012, Zalo has been seen a fast, stable and private platform to connect people. On a daily basis, it helps transfer more than 1.4B messages through the app. Go beyond a communication app, Zalo has become a two-way communication hub for businesses, communities and government with the aim of interacting, connecting, transmitting information to their customers. There have been 155.178 companies operating their business on Zalo Official Account.

Zalo has also supported local authorities to connect with Vietnamese people. The E-government model has been rolled out on Zalo in 51 provinces across Vietnam. The service has enhanced the efficiency of the governance activities, creating favorable conditions for locals in dealing with administrative procedures.