Knowledge base

Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.

Generational Messaging Trends Report

Blog

March 18, 2025

What is SIP trunking and why do you need it for business communication?

In this blog, we dive deep into the world of SIP trunking and get into what they are, what are the benefits, the business use cases – and more!

Blog

March 18, 2025

How to run a successful SMS and Email marketing campaign

SMS and Email are classic and reliable marketing channels for a reason. Get an in-depth look at how to build the perfect omnichannel marketing campaign by combining SMS and Email.

Blog Marketing Best Practices

March 17, 2025

AI SMS marketing for smarter communication

AI SMS marketing uses artificial intelligence to improve and optimize SMS marketing campaigns. Discover how it helps businesses increase customer interaction and drive results.

Blog ai sms marketing SMS AI Best Practices SMS

March 14, 2025

Retailtainment 101: How to create immersive customer experiences

Retailtainment helps transform the retail industry from a place of transaction to a hub of experience. Join us as we explore the strategies, examples, and benefits and help you discover how to create an entertainment-rich environment that captivates your customers.

Blog Retail Retail Awareness

March 12, 2025

What is Agentic AI?

Learn what agentic AI is, how it works, and real-world applications that can improve customer service resolution times and rates.

Blog Best Practices

March 7, 2025

Gibberlink: Is AI talking behind our backs?

Gibberlink allows AI systems to bypass human language and communicate directly with each other through sound-based signals. While this innovation can streamline processes, it also highlights the need for solutions that ensure transparency and explainability in AI communication. Learn more.

Blog Trends and Insights

February 26, 2025

Branded Caller ID explained

Discover branded calling and how it can boost answer rates and trust in the face of fraud attacks while increasing your brand’s cost savings.

Blog Best Practices Voice

February 24, 2025

Inbound vs outbound SMS campaigns: What works best?

We examine the difference between inbound and outbound SMS campaigns and give some practical examples for your business.

Blog Marketing Best Practices SMS

February 21, 2025

Key benefits of SMS marketing

Discover the key benefits of SMS marketing and its advantages for boosting engagement, driving sales, and reaching customers instantly.

Blog Marketing Best Practices SMS

February 20, 2025

Accelerate your business with Infobip's Partner Connect Program

Deep dive into Infobip's partner connect program and find out how we can help accelerate your business and transform your clients' CX.

Blog Partnership Inspiration Hub

Downloads

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March 13, 2025

Engage meaningfully this Ramadan with conversational messaging

Download our eBook and discover how conversational experiences can help transform your Ramadan campaigns.

Conversational experience Trends and Insights

February 10, 2025

Conversational CX Maturity white paper

December 30, 2024

RCS: a new era of customer engagement

Download our eBook in collaboration with IDC and discover how brands can enrich their customer engagement with RCS business messaging.

Trends and Insights RCS

December 18, 2024

How to craft exceptional AI-powered customer journeys

Download our white paper and discover how AI and generative AI solutions are transforming digital customer journeys.

Conversational experience Best Practices Gated

September 30, 2024

Unlock key insights into the BFSI industry across MENA, Europe and Africa

Find out the latest Banking, Finance, and Insurance trends in Europe, the Middle East, and Africa.

September 19, 2024

RCS: Igniting business messaging with rich conversations

In collaboration with Omdia, we explore the latest trends and insights for RCS and how rich messaging experiences can transform your business communication strategy.