Knowledge base
Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.
Blog
How to design and build a WhatsApp chatbot – with examples.
Learn how to build a WhatsApp chatbot step by step, from API setup to AI agents. Includes real business examples, pricing, and platform tips.
- Customer Service.
- WhatsApp Business.
- Best Practices.
What is Conversational AI? Definition, How It Works, and 2026 Trends.
Get a clear conversational AI definition, learn how it works with NLP and machine learning, see real examples, and discover how conversational AI agents are reshaping CX in 2026.
- Blog.
- Conversational experience.
- Best Practices.
On-premise vs cloud contact center: Key differences and how to switch .
Compare on-premise and cloud contact centers side by side. Learn key differences in cost, scalability, AI capabilities, and security — plus a step-by-step migration guide.
- Blog.
- Best Practices.
Best chatbot builders in 2026.
A complete guide on different types of chatbot builders available in 2026, including their features and use cases. Discover which chatbot builder is ideal for your business goals, and how you can use them.
- AI chatbots.
- customer service.
- CX.
- Trends and Insights.
Political SMS compliance isn’t a constraint anymore, it’s your competitive edge.
Campaign Verify tokens are now mandatory across every sender type. Here is what that means for your 2026 election messaging strategy, and why the window to act is closing.
- Blog.
- Awareness.
Conversational AI integration: B2B implementation guide (2026) .
This guide shows B2B teams how to integrate agentic conversational AI into their customer service stack, connect core systems, stay compliant, and prove ROI.
- Blog.
- AI chatbots.
- Awareness.
WhatsApp news and updates (2026).
Every major WhatsApp feature launch from Q3 2025 through Q1 2026, explained clearly for businesses ready to put them to use.
- Conversational experience.
- WhatsApp Business.
- Trends and Insights.
What is a confirmation email? Examples and templates.
The email everyone waits for after clicking “buy.” Here’s what confirmation emails are, why they matter, and how to write ones that keep customers confident and coming back.
- Email.
- Best Practices.
How to improve your airline customer experience.
Airlines now need to match the seamless, instant service passengers expect from top digital brands, using omnichannel messaging and AI to send timely updates, handle disruptions, and answer everyday questions across the journey.
- Blog.
- Customer Service.
- Transportation & Logistics.
- Best Practices.
Why platforms outgrow their CPaaS partner.
You closed the deal on Monday. By Thursday, your customer is asking when they can start sending messages. Your partner says pricing will take two weeks. That is when platforms start looking for partners who can move at their pace.
- Blog.
- Awareness.
- Best Practices.
Downloads
The advertiser's engagement playbook.
- Best Practices.
RCS has evolved from a promise into performance.
In collaboration with Omdia, we explore how RCS is redefining business messaging. A year after Apple’s adoption, RCS is delivering real impact, broader reach, richer AI-driven experiences.
- RCS.
- eCommerce.
- Financial Services.
- Retail.
- Trends and Insights.
Mastering shopping season with conversational messaging.
Download the eBook to explore the latest trends, key insights, and actionable strategies that will help you stay ahead this shopping season and for future seasonal campaigns.
- Retail.
- Trends and Insights.
The gamification playbook.
Learn how to engage sports fans with gamified experiences on their favorite channels to boost loyalty and ROI.
- Marketing.
- Best Practices.
The sports fan engagement report.
How North American customers want to hear from brands.
Find out what customers really think about brand messaging. This eBook uncovers how people across North America want businesses to reach them, from the channels they trust most to the tones that resonate and the moments that matter.
Platform Messaging Trends Report 2025.
Discover the latest communication and AI usage trends for platform businesses based on an analysis of the 73 billion B2B interactions that were fulfilled on our platform for platforms over the last year.
- Gated.
- Trends and Insights.
The AI advantage: How leading brands thrive in a 24×7 customer world.
Unlock New RCS Revenue Streams: Omdia & Infobip White Paper (2025).
Hyper-personalization: Intelligent customer engagement for business growth.
Customer stories
Ualá: Enhancing debt collection for delinquent customers through omnichannel communications .
-
97%
reduced waiting time to speak with an agent . -
60%
contactability achieved . -
73%
collectors’ workload reduced pre-due date .
Dialog Health: The platform chosen by Fortune 500 health systems and plans with 96% SMS reach rates .
-
96%
patient reach rate . -
55%
patient response rate for appointment confirmations . -
$500k+
potential revenue from an SMS recall campaign .
Vero: Driving digital inclusion in Brazil through omnichannel engagement and AI-orchestration .
-
16x
return to investment . -
194%
increase in debt collection returns .
Homechoice: Achieving 91% customer satisfaction with WhatsApp commerce .
-
9%
conversion rate from Click-to-WhatsApp . -
35%
drop in call volumes through chat deflection .
{{title}} .
-
{{meta.stats[0].number}}
{{meta.stats[0].content}} . -
{{meta.stats[1].number}}
{{meta.stats[1].content}} . -
{{meta.stats[2].number}}
{{meta.stats[2].content}} .
Industry Analyst Insights
Analysis from independent industry experts like IDC, Gartner, 451 Research, Forrester, Omdia and Juniper Research.
