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Title
RCS BUSINESS MESSAGING GUIDE / CHAPTER 7
RCS Business Messaging for telecommunications
Telecom providers can use RCS Business Messaging to boost customer satisfaction, streamline support, and open new revenue streams. Learn how.
92%
of telecom customers unhappy with
service quality churned to a competitor
46%
of surveyed customers reported that they canceled a phone, internet, TV or cable contract with a company due to the quality of customer service they received
Five ways RCS Business Messaging is improving the telecom experience
- Enhanced customer support: RCS Business Messaging allows quicker, more interactive troubleshooting with features like screen sharing, rich media for explaining solutions, and seamless transfer to live agents when needed. This reduces frustration and improves problem resolution.
- Proactive service updates: Telecoms can send outage alerts, maintenance notifications, and even neighborhood-specific upgrade announcements with location sharing and clear visuals. This improves transparency and customer satisfaction.
- Frictionless billing and payments: Send easy-to-understand invoices with payment options directly within RCS Business Messaging. Clear breakdowns and integrated payment gateways make it easier for customers to manage their accounts.
- Streamlined plan and upgrade selection: Use carousels and interactive guides to present new plans, device options, or add-on services. Customers can browse, compare, and make informed decisions within the messaging interface.
- Personalized promotions: Offer targeted promotions, loyalty rewards, and exclusive deals based on usage patterns with engaging visuals. Create a more tailored experience that leads to increased engagement.
Create telecom conversational journeys over RCS Business Messaging
Send CSAT surveys
Notify customers about business changes
Assist in the sign-up process
Offer secure in-chat payments
Send welcome messages
Provide interactive bill breakdowns
Build loyalty programs
Send proactive reminders
Send interactive ads
Notify customers of expiring subscriptions
Upsell new data plan
Offer a seamless renewal process