Blog

e& enterprise is leading the way in helping businesses transition into a digital future with emerging technologies. Find out how our partnership can empower your organization to drive innovation.

Learn how to register a 10DLC number and campaign with Infobip to improve deliverability for SMS and MMS messages.

Promotional SMS is used for marketing and sales, while transactional SMS is used to provide information. Learn more about the differences and how to leverage these two types of SMS for your business.

Dive into the transformative potential of virtual assistants in the travel industry, including the use cases that they are ideal for, and how to create your own.

Find out how building chatbots for the RCS channel that are powered by Google’s Vertex AI can deliver some exceptional use cases.

Standard SMS messages are 160 characters long. Exceeding this limit can lead to extra costs and delivery problems, affecting customer experience.

Artificial intelligence and machine learning are disrupting existing markets. But it’s not only technology-driven industries that are affected. Find out how we can expect knowledge work to transform in the next five years, too.

Discover what ethical AI is, how it addresses biases, ensures transparency and how stakeholders can foster a thoughtful, inclusive, and ethical AI future.

We describe the phenomenon of ghost restaurants, explain the importance of last mile food delivery, and share how delivery drivers ensure that they don’t hand over a food order to the wrong hungry person.

Discover the benefits of integrating a chat app into your ride-sharing service and learn how it can simplify ride booking and enhance the entire ride-hailing experience.

Dive into the world of SMS encryption with this informative breakdown. Keep your customers’ conversations safe and ensure your business privacy is protected.

Discover how platform businesses can implement API-based, scalable solutions to reach customers across diverse channels, empowering them to navigate the complexities of modern customer engagement easily.

Discover 11 strategies eCommerce brands can use to minimize cart abandonment and entice customers to return and complete their purchase.

Explore how datafication can help optimize processes, personalize experiences, and improve decision-making across industries.

Find out how humans play a critical role in successful AI systems and the ways AI can complement human work, instead of replace it.

From boosting customer loyalty with gamification techniques to sponsoring grass roots sports events – we cover six sports marketing strategies that any brand can use to reach top spot on the podium.

Flash calls offer a cost-effective and frictionless way of authenticating mobile numbers. Here we discuss how they work and what network operators need to do to ensure they are fairly compensated for the role they play.

We compare RCS with WhatsApp in terms of features, price, security, and all the other factors that need to be considered when selecting a channel for exploring a more conversational style of B2C interaction.

Learn how generative AI can improve customer support use cases to elevate both customer and agent experiences and drive better results.

Are you a startup looking for success? In this blog we share five essential tips to help you navigate the challenging world of entrepreneurship.

Here is everything you need to know about using A2P 10DLC (10-Digit Long Code) to communicate with customers in the US.

The most effective ways to communicate with voters to ensure they make informed choices during election season.

A guide to getting started with marketing automation including strategy, the tools you’ll need, and some real marketing automation examples.

Learn how AI shopping assistants are transforming the retail landscape, driven by the need for exceptional customer experiences in an era where every interaction matters. 

Use our ready-made templates for SMS appointment reminders, and learn how our customers use these to reduce no-shows.

We surveyed 2,000 retail consumers in the UK to find out how they prefer to communicate with brands. Dive into the findings that challenge traditional retail targeting practices.

Deep dive into the world of loyalty programs, and discover nine types of programs that have brought businesses closer to their customers, as well as how to make your brand stand out.