Knowledge base
Explore informative articles, helpful guides, practical use cases, latest trend reports, and more.
Blog
Elections: How SMS and 10DLC can increase voter engagement and combat misinformation
The most effective ways to communicate with voters to ensure they make informed choices during election season.
Getting started with marketing automation – strategy and examples
A guide to getting started with marketing automation including strategy, the tools you’ll need, and some real marketing automation examples.
How to make AI shopping assistants your brand ambassadors
Learn how AI shopping assistants are transforming the retail landscape, driven by the need for exceptional customer experiences in an era where every interaction matters.
10 appointment reminder SMS templates for every business
Use our ready-made templates for SMS appointment reminders, and learn how our customers use these to reduce no-shows.
Shifts in retail: Why generational targeting isn’t working
We surveyed 2,000 retail consumers in the UK to find out how they prefer to communicate with brands. Dive into the findings that challenge traditional retail targeting practices.
21 of the best free AI courses you can start today
Level up your AI and machine learning knowledge in 2024 with our curated list of the best free courses and resources available on the web.
Customer loyalty programs: A quick guide
Deep dive into the world of loyalty programs, and discover nine types of programs that have brought businesses closer to their customers, as well as how to make your brand stand out.
A guide to global SMS compliance laws
SMS laws and regulations vary from country to country. Read our guide to understand the crucial aspects of SMS compliance across the globe.
Downloads
Driving meaningful customer engagement with conversational AI
Download our eBook and discover how conversational AI solutions are driving personalized customer engagement at scale.
Retail Economics report 2024
Learn about the surprising shifts happening in consumer shopping behaviors and why retailers need to rethink their segmentation strategy, derived from our survey of 2,000 UK consumers in collaboration with Retail Economics.
Finance messaging trends 2024
Discover how innovative finance companies are embracing new channels, incorporating chatbots to provide an always-on service, and using gen-AI to help improve customer service.
Telco messaging trends 2024
Discover how telcos are embracing new conversational channels, using gen-AI to help improve customer service, and diversifying their service offerings.
Transport and logistics messaging trends 2024
Download the report to discover the latest communication trends in the transport and logistics sector, based on messaging interactions on our platform in 2023.
Healthcare messaging trends 2024
Download this report to find out how healthcare providers are optimizing their patient communications to achieve better outcomes.
Retail and eCommerce messaging trends 2024
Find out how retail and eCommerce brands are now matching channels with use cases and blurring the line between marketing, sales, and service by supporting customers on their entire journey in a single channel.
Messaging trends report 2024
Download the full Infobip Messaging Trends report, and learn more about how conversational experiences and omnichannel interactions are shaping the future of communication.
From hype to reality: crafting exceptional AI-powered experiences
Download our white paper and discover how AI and generative AI solutions are transforming digital customer journeys.
Customer stories
Industry Analyst Insights
Analysis from independent industry experts like IDC, Gartner, 451 Research, Forrester, Omdia and Juniper Research.
Go to Analyst Reports