Reach more customers wherever they are, whatever they’re on
Engage them on every channel, in every scenario – from our platform or yours
A LEADER AGAIN
2025 Gartner®
Magic Quadrant™
for CPaaS
Positioned furthest for our Completeness of Vision!








Build any use case or conversational scenario

Authenticate users, boost security and build trust
Secure transactions and account logins with a user-friendly authentication experience. Ensure global and local compliance and protection against unauthorized access.
Easy-to-use cloud products for marketing, sales, and support

Automate and personalize interactions across the customer journey
- Foster deeper connections: Build lasting relationships with personalized interactions.
- Proactive engagement: Anticipate and predict customer needs before they arise.
- Real-time insights: Gain actionable insights to optimize customer experiences.
- Seamless omnichannel experience: Deliver consistent experiences across all channels
Your customers. Their channels.
It’s easier to get the attention of your customers when you meet them where they are.
You focus on the message; we get it delivered loud and clear.
Build flexible workflows with industry-leading CPaaS APIs
const { Infobip, AuthType } = require(‘@infobip-api/sdk’); const infobip = new Infobip({ baseUrl: ‘{baseUrl}’, apiKey: ‘{authorization}’, authType: AuthType.ApiKey, }); infobip.channels.sms.send({ messages: [{ destinations: [{ to: “41793026727” }], from: “InfoSMS”, text: “This is a sample message”, }] });
Code your own solutions
Integrate your customers’ favorite channels and build experiences your customers want, the way you want.
Authentication
Explore AuthenticationCPaaS X
Explore CPaaS XNetwork APIs
Explore Network APIScalable, secure and compliant with our hyper network
1300+
Physical servers
40+
Data centers and auxiliary locations
17K+
Virtual machines
1600
Service types
15K +
Application instances
800+
Engineers
7bn
End user touchpoints
1000
Deployments daily
Head into the conversational future with a trusted partner
95% of global businesses will be using conversational solutions by 2025. We’re here to help you build leading conversational experiences in your market.
Compose your own tech stack by integrating our solutions with any app
With our wide range of integration options, you can use any of our solutions to enhance your customer experience on your existing systems.






Transforming 10,000+ businesses worldwide
Nissan Saudi Arabia: Boosting sales and building lasting connections with a WhatsApp chatbot .
-
4.4
customer satisfaction rate . -
71%
increase in unique users . -
138%
increase in leads .
Uber: Capitalizing on the global expansion of the ride-sharing phenomenon .
-
90%
of global calls anonymized .
UNICEF: Turning caring people into regular givers with omnichannel customer engagement .
-
7.8%
increase in donor retention . -
33.3%
decrease in churn rate . -
4%
conversion rate on cart abandonment flow .
DPD: Improving delivery experiences and cutting costs with Viber and SMS .
-
20%
reduction in cost .
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Stay on top of every tech trend: Explore our resources

Sports marketing strategies and examples that bring brands closer to the fans.
From boosting customer loyalty with gamification techniques to sponsoring grass roots sports events, we cover 8 sports marketing strategies that any brand can use to reach fans.
- Blog.
- Inspiration.
- Marketing.
- sport and entertainment.

How to change WhatsApp to a business account.
Learn how to convert WhatsApp to a business account on Android or iPhone. Step-by-step guide covers chat backup, business profile setup, labels, catalogs, quick replies, and when to upgrade to WhatsApp Business API for advanced messaging and customer support.
- Blog.
- Best Practices.
- WhatsApp Business.

WhatsApp broadcast vs group: Which to use for business.
Discover the key differences between WhatsApp Broadcast, Groups, and the Business API. Learn which model best fits your business needs and why the WhatsApp Business API is the better choice for scalable, automated, and measurable communication.
- Blog.
- Best Practices.
- WhatsApp Business.

Fan engagement: The ultimate guide for sports teams in 2025 .
Discover the ultimate guide to fan engagement in sports — from personalized experiences and gamification to the latest tech innovations driving loyalty, revenue, and growth.
- Blog.
- Best Practices.
- Conversational experience.

6 ways to deliver thrilling Halloween marketing campaigns.
Tricks, treats, and big results. With personalized messages, omnichannel strategies and AI-powered campaigns, customer engagement takes the spotlight this Halloween. Discover how.
- Blog.
- Best Practices.
- Conversational experience.
- Retail.

Top 10 best SMS APIs of 2025: Features, pricing & use cases .
With billions of messages sent every year, SMS remains the fastest and most reliable way to reach customers. This guide breaks down the top 10 SMS API providers; covering features, pricing, and use cases, so you can find the right fit for your business.
- Blog.
- Best Practices.
- SMS.

Next-level engagement with Infobip’s AI messaging suite.
Engaging customers takes more than just great content. You need precise timing, intelligent channel selection, and smart targeting. AI messaging suite delivers all this without compromising privacy.
- Blog.
- Awareness.
- Conversational experience.

WhatsApp schedule message: How to automate and scale messaging for business.
Learn how to schedule WhatsApp messages for business campaigns. Discover the difference between consumer hacks and enterprise scheduling with Infobip.
- Blog.
- Awareness.
- WhatsApp Business.

WhatsApp lead generation: Capture and convert leads efficiently .
WhatsApp lead generation moves fast. It helps you connect with customers quickly, cut response times, and actually get more people to convert. Learn how.
- Blog.
- Best Practices.
- WhatsApp Business.

Apple supports RCS on iOS 18.
Apple supports RCS and RCS for Business on iOS devices. Find out what it means for businesses and how to build messages that perform across devices.
- Blog.
- Trends and Insights.
- RCS.
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