TTN: Real-time flight information for passengers worldwide

Challenge

The Tickets Travel Network (TTN) had a goal to notify passengers about significant changes in their flight plans – wherever they might be.

To do this, the leading travel agency needed to implement a new communication channel that would ensure deliverability with or without internet connection, while also grabbing passengers’ attention.

Solution

Since SMS messages are read within three minutes, TTN decided to implement this channel using Infobip’s platform and global network coverage.

After moving into new markets, the travel agency started looking for ways to eliminate high expenses of sending messages to all the countries where they operate.

Along with providing direct connections to operators around the world, Infobip also offered a solution which consists of 4 types of notifications sent to passengers:

Today, all their websites are integrated with the Infobip communications platform through API, reaching their passengers in almost 90 countries, ensuring flight change notifications are delivered in time.

Result

Using SMS has helped TTN promptly notify passengers about flight changes, which has resulted in a 50% decrease in the number of calls to Customer Care Service as well as the number of passengers’ complaints.

Alongside SMS, TTN is also using Viber and Facebook Messenger to improve the relationship with their customers. These channels of communications are beneficial for non-time-critical notifications and communication because of a higher character limit (up to 1000), which allows TTN to send detailed information and also enables direct contact with their support team; all of which leads to both cost savings and communication improvement.

The additional benefit of simultaneous integration with several chat apps is that it gives TTN the ability to contact customers through their preferred channel of communication, improving customer experience.