Omdia ranks Infobip as leader for CPaaS 2023

Omdia has named Infobip as a CPaaS leader for the second consecutive year in its latest Omdia Universe: CPaaS Platform Providers 2023-24 report. Infobip achieved its highest scores in connectivity services, geographic coverage, partnerships and ecosystem, APIs, value-added services and solutions, and go-to-market strategy.  

Omdia states that its scores “indicate that Infobip is a consistent high-performer in terms of the services it delivers, how it delivers them, and its ability to effectively iterate its platform in line with prevailing market trends and evolving technology.”

According to Omdia: “Infobip should appear on your shortlist if:
  • You are looking for a CPaaS provider with a solid heritage in providing high-quality messaging and communications services to enterprises, developers, partners, and telcos globally.
  • You are looking for a CPaaS provider offering a full technology stack, with a composable, modular architecture and automation APIs to aid deployment, and AI already built into many. use cases—all supported by a multi-faceted go-to-market approach tailored by segment (i.e., enterprises, developers, platforms and hyperscalers, digital natives, and telcos).
  • You are a platform or a hyperscaler, seeking to scale quickly into providing communications capabilities to your own enterprise customers.
  • You wish to engage with your customers using messaging apps, but you are unsure where to begin.”
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