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Title
Gen Alpha: An Influencing Power Driving CX
Early technology adoption influences the way Gen Alpha communicates
Generation Alpha are children born after 2010, ranging from 0 to 12 years old. They are the largest generation of future consumers and are expected to have the greatest spending power in history.
- By 2030 they will have become customers, making purchases using their own money and expecting instant, frictionless, and personalized digital customer experiences.
- Deep dive into how gen alpha will become the most influential customer in 2030 and what they expect.
66%
own an iPad or tablet by their 5th birthday
73%
use WhatsApp on their smartphone or tablet
59%
have access to an effective online educational platform
The most important thing businesses can do is change their operating models. If they can overcome organizational issues, they will see compounding value in the long term.
Adrian Benić
Chief Product Officer, Infobip
Learn how you can connect with Gen Alpha
How Gen Alpha is driving change in CX
Although it may be hard to envision the future of CX, Generation Alpha is already shaping it. Discover how Philips and Infobip are preparing for the customer of 2030.
Building communications for future generations with Stem education
Powering AI conversations for the future by empowering children with Infobip and STEMwave.
Gen Alpha: How to Win the Future Customer of 2030
Discover how omnichannel customer engagement can transform your business and prepare you for the future customer of 2030.