Blog
Explore a wide range of topics, get inspired by the latest trends, and learn how to create conversational experiences that make an impact on your bottom line.
Results for
results found
A guide to conversational marketing chatbots
Everything you need to know to build an effective conversational marketing chatbot – including the rules around starting conversations, how to create a chatbot persona, and all the steps in the design and build phase.
AI chatbots to drive conversational commerce
What role do conversational AI chatbots play in conversational commerce and what can we expect next? Learn more!
Boost your email ROI with interactive content
How to use kinetic content and AMP features alongside deep personalization to create emails that stand out in your subscribers’ inboxes.
What is a customer data platform and why you need one?
A CDP creates a single database that you can leverage to boost your CX. Read to know what a customer data platform is and how you can use it.
Mobile engagement: How to standout in the mobile world
Your mobile app is your most valuable real-estate on your customer’s smartphone. Learn how you can leverage mobile engagement to ensure customer stickiness and app adoption.
How to craft an effective email marketing strategy plan
Discover the ins and outs of developing an effective email marketing strategy plan to boost ROI and conversion rates.
eCommerce cart abandonment solutions and best practices
Explore powerful alternatives to boosting abandoned cart recovery rates to improve conversion rates and bottom lines.
Product updates: Improved customer experience and added reliability with new Email Data Center, WebRTC SDK 2.0, and more integrations
Check out new updates and features to help grow your business by reducing manual work for you and your customers.
Artificial inflation of traffic (AIT): How to combat it
Fraud not only costs telcos and businesses financially, but also brings down their trustworthiness, security, and affects reputation.
The ultimate guide to conversational experiences
Deep dive into the conversational ecosystem and learn what you need to create the ultimate conversational experiences.
How to provide the best CX for online shoppers in South Africa
While online retail in South Africa continues to grow significantly, shopping habits are changing thanks to various channels to choose from in the customer journey.
7 Must-have customer data platform capabilities
Learn the ins and outs of the core capabilities that make up a dynamic customer data platform – and the additional ones that increase customer satisfaction and ROI.
How to optimize omnichannel marketing automation with a customer data platform
Adapt to the evolving consumer buying journey with omnichannel marketing strategies for personalized interactions on mobile messaging channels
SIM farms and SIM boxes: Understanding the threat to A2P messaging
What are SIM farms, why should MNOs and enterprises be concerned about them, and what can be done to avoid them?
What types of chatbots are available today?
Join us for an overview of the latest chatbot technology, the types of chatbots now available, the secrets to chatbot conversation design, and some real-world chatbot examples.
Telecom digital transformation: Tips to thrive in the digital future
Find out what the future holds for telecoms – from 5G to digital customer experience.
Product updates: Improving agent productivity and customer engagement capabilities
Read on to find out what options we added to simplify day-to-day activities for agents and marketers.
Infobip x Vodafone: How telcos are leveraging CPaaS to revolutionize customer relationships
Vodafone Italy highlights their winning partnership with Infobip and how using an omnichannel communication strategy helped scale their business-customer relationships.
SMS campaigns: Everything you need to know
Find out what an SMS campaign is, how to set up a successful one, and explore different campaign ideas.
Key benefits of SMS marketing
Learn more about what SMS marketing is, the benefits and best practices, top use cases, and how to get started.
The role of system integrators in the cloud
Discover the role of system integrators in the cloud-based world and how the right communication platform can help them evolve.
5G to 6G: Tracing the evolution of wireless technology
As wireless technology is quickly evolving, telcos must keep up with the pace of network evolution. Discover how you can prepare to transition from 5G to 6G and how to push beyond the current technical limits of wireless technology.
Why first-party data is the key to survival in a cookie-less world
How collecting and using first-party data will be the key ingredient for success in a cookie-less future.
Mobile messaging trends: Shopping season goes omnichannel and conversational
We analyzed over 6 billion interactions that took place on our platform on and around Black Friday, Cyber Monday, Singles’ Day, Diwali, and Prime Day. Here’s what we found.
How financial education can improve customer experience
Discover how fintechs and banks can improve customer experience with financial education engagement.
Messaging trends: From omnichannel to conversational experiences
We analyzed over 153 billion interactions that took place on our platform in 2022 and compared them to 2021 to learn the current trends in business-to-consumer communications.