KakaoTalk
KakaoTalk (opens in a new tab) is a social platform offered by Kakao Corporation. The platform includes games, digital content, marketing, e-commerce, and more. It is the most-used messenger application in South Korea.
KakaoTalk Channel (formerly known as ‘Plus Friend’) is a business tool offered by KakaoTalk. It is used as a communication and marketing tool by businesses in South Korea. You can set up your KakaoTalk channel free of cost.
When end users add your channel to their KakaoTalk account, you can interact with the users. You can share messages, coupons, and promotional content as chat messages through the channel.
With a KakaoTalk Business account, you can take advantage of features such as verified badges, search priority for brand protection, recommended channels, and KakaoTalk push notifications (Biz Message).
Infobip enables you to communicate with your customers through KakaoTalk channels. Focus on connecting with your global Asian customer base through one of the most secure chat apps while Infobip take care of integrating and managing the service.
Features
One-way communication
Send promotional and informational messages to your customers.
Two-way communication
Set up real-time conversations with your customers, offer live agent support, and help your agents provide the best customer service.
Linked-type buttons
Boost interactivity and ease for your customers by using linked-type buttons in messages.
API integration
Connect your external systems with the Infobip platform and solution
Available solutions
KakaoTalk is available on the Infobip platform through the following solutions:
- Conversations web interface: Sangdam Talk (Consultation Talk)
- Conversations API (opens in a new tab): Sangdam Talk (Consultation Talk)
- OMNI API (opens in a new tab): Alim Talk (Notification Talk) and Chingu Talk (Friend Talk)
- KakaoTalk API (opens in a new tab): Alim Talk (Notification Talk) and Sangdam Talk (Consultation Talk)
For one-way communication, you can choose the following options:
- Alim Talk for sending informative messages
- Chingu Talk for sending promotional messages
For two-way communication, Kakao offers Sangdam Talk. Use this service for chat consultations.
Technical specifications
The advantage of using KakaoTalk through standalone API is that it enables you to have a failover (opens in a new tab) in place if KakaoTalk messages do not reach your customers. You can set up other mobile channels as a fallback option to make sure that important communications are delivered to your customers if the customers are not connected to the internet or do not have the KakaoTalk app installed.
Using the KakaoTalk API (opens in a new tab) solution, you can automate mobile communication through your channels. You can thus create a unique customer experience while reducing costs.
Before getting started
You must have an Infobip account to start setup. Log in (opens in a new tab) or sign up (opens in a new tab) to continue setup.