Knowledge base

The most effective ways to communicate with voters to ensure they make informed choices during election season.

A guide to getting started with marketing automation including strategy, the tools you’ll need, and some real marketing automation examples.

Learn how AI shopping assistants are transforming the retail landscape, driven by the need for exceptional customer experiences in an era where every interaction matters. 

Use our ready-made templates for SMS appointment reminders, and learn how our customers use these to reduce no-shows.

We surveyed 2,000 retail consumers in the UK to find out how they prefer to communicate with brands. Dive into the findings that challenge traditional retail targeting practices.

Level up your AI and machine learning knowledge in 2024 with our curated list of the best free courses and resources available on the web.

Deep dive into the world of loyalty programs, and discover nine types of programs that have brought businesses closer to their customers, as well as how to make your brand stand out.

SMS laws and regulations vary from country to country. Read our guide to understand the crucial aspects of SMS compliance across the globe.

Download our eBook and discover how conversational AI solutions are driving personalized customer engagement at scale.

Learn about the surprising shifts happening in consumer shopping behaviors and why retailers need to rethink their segmentation strategy, derived from our survey of 2,000 UK consumers in collaboration with Retail Economics.

Discover how innovative finance companies are embracing new channels, incorporating chatbots to provide an always-on service, and using gen-AI to help improve customer service.

Discover how telcos are embracing new conversational channels, using gen-AI to help improve customer service, and diversifying their service offerings.

Download the report to discover the latest communication trends in the transport and logistics sector, based on messaging interactions on our platform in 2023.

Download this report to find out how healthcare providers are optimizing their patient communications to achieve better outcomes.

Find out how retail and eCommerce brands are now matching channels with use cases and blurring the line between marketing, sales, and service by supporting customers on their entire journey in a single channel.

Download the full Infobip Messaging Trends report, and learn more about how conversational experiences and omnichannel interactions are shaping the future of communication.

Discover how leading payment processors are acquiring clients, communicating effectively, and exceeding customer expectations.